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Product Customization

Product Customization

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Simulation-Based Case Studies in Logistics

Simulation-Based Case Studies in Logistics

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Pricing Perspectives Marketing and Management Implications of New Theories and Applications

Pricing Perspectives Marketing and Management Implications of New Theories and Applications

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Optimization and Logistics Challenges in the Enterprise

Optimization and Logistics Challenges in the Enterprise

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MARKETING REVEALED Challenging the Myths

MARKETING REVEALED Challenging the Myths

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Optimal Transportation Networks

Optimal Transportation Networks

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Marketing Metaphors and Metamorphosis

Marketing Metaphors and Metamorphosis

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Operations Research Proceedings 2008

Operations Research Proceedings 2008

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National Registration for Producers of Electronic Waste

National Registration for Producers of Electronic Waste

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Intelligent and Soft Computing in Infrastructure Systems Engineering

Intelligent and Soft Computing in Infrastructure Systems Engineering

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International Brand Management of Chinese Companies

International Brand Management of Chinese Companies

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Humanitarian Logistics

Humanitarian Logistics

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Fundamentals of Production Logistics

Fundamentals of Production Logistics

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Handbook of Marketing Decision Models

Handbook of Marketing Decision Models

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Comprehensive Logistics

Comprehensive Logistics

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A Road Map to the Development of European SME Networks

A Road Map to the Development of European SME Networks

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The Future of Logistics

The Future of Logistics

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Eco-Standards, Product Labelling and Green Consumerism

Eco-Standards, Product Labelling and Green Consumerism

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Supply Chain Management and Advanced Planning

Supply Chain Management and Advanced Planning

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Database Marketing Analyzing and Managing Customers

Database Marketing Analyzing and Managing Customers

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Product Lifecycle Management

Product Lifecycle Management

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Contemporary Thoughts on Corporate Branding and Corporate Identity Management

Contemporary Thoughts on Corporate Branding and Corporate Identity Management

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Multi-objective Management in Freight Logistics

Multi-objective Management in Freight Logistics

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BRAND ENGAGEMENT

BRAND ENGAGEMENT

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THE MARKING ENTERPRISE

THE MARKING ENTERPRISE

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The DNA of Customer Experience How Emotions Drive Value

The DNA of Customer Experience How Emotions Drive Value

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Internationalisation of Logistics Systems

Internationalisation of Logistics Systems New Title

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Strategic Retail Management

Strategic Retail Management

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Innovations and the Environment

Innovations and the Environment

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Innovation in European Freight Transportation

Innovation in European Freight Transportation

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REVERSE PSYCHOLOGY MARKETING

REVERSE PSYCHOLOGY MARKETING

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Revenue Management with Flexible Products

Revenue Management with Flexible Products

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Marketing Competences and Strategic Flexibility in China

Marketing Competences and Strategic Flexibility in China

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Market Entry Strategies of Foreign Telecom Companies in India

Market Entry Strategies of Foreign Telecom Companies in India

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Feasibility and Infeasibility in Optimization

Feasibility and Infeasibility in Optimization

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International Marketing in the Network Economy

International Marketing in the Network Economy

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International Marketing in the Network Economy

International Marketing in the Network Economy

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Dynamics in Logistics

Dynamics in Logistics

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Collaborative Product and Service Life Cycle Management for a Sustainable World

Collaborative Product and Service Life Cycle Management for a Sustainable World

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International Direct Marketing

International Direct Marketing

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Explaining Consumer Choice

Explaining Consumer Choice

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Advances in Computational Intelligence in Transport, Logistics, and Supply Chain Management

Advances in Computational Intelligence in Transport, Logistics, and Supply Chain Management

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Economics and Management of Networks

Economics and Management of Networks

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Understanding Autonomous Cooperation and Control in Logistics

Understanding Autonomous Cooperation and Control in Logistics

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Micromanufacturing

Micromanufacturing

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Customer Loyalty in Third Party Logistics Relationships

Customer Loyalty in Third Party Logistics Relationships

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Manufacturing Execution Systems – MES

Manufacturing Execution Systems – MES

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COMPETITIVE IDENTITY The New Brand Management for Nations, Cities and Regions

COMPETITIVE IDENTITY The New Brand Management for Nations, Cities and Regions

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Logistics Outsourcing Relationships

Logistics Outsourcing Relationships

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Business Success in China

Business Success in China

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