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Business Success in China

Business Success in China

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Just-In-Time Scheduling

Just-In-Time Scheduling

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Start-up A Practical Guide to Starting and Running a New Business

Start-up A Practical Guide to Starting and Running a New Business

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Analytic Methods for Design Practice

Analytic Methods for Design Practice

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SERVICE IS FRONT STAGE

SERVICE IS FRONT STAGE

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Advances in Life Cycle Engineering for Sustainable Manufacturing Businesses

Advances in Life Cycle Engineering for Sustainable Manufacturing Businesses

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Moment of Truth Redefining the CEO’s Brand Management Agenda

Moment of Truth Redefining the CEO’s Brand Management Agenda

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The Handbook of Logistics Contracts

The Handbook of Logistics Contracts

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Marketing Identities through Language

Marketing Identities through Language

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Technology Portfolio Planning and Management

Technology Portfolio Planning and Management

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Customer Loyalty

Customer Loyalty

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Metaheuristics for Hard Optimization

Metaheuristics for Hard Optimization

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Brand Choice Revealing Customers’ Unconscious-Automatic and Strategic Thinking Processes

Brand Choice Revealing Customers’ Unconscious-Automatic and Strategic Thinking Processes

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Industrial Competitiveness

Industrial Competitiveness

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Advertising as Multilingual Communication

Advertising as Multilingual Communication

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From Product Description to Cost: A Practical Approach

From Product Description to Cost: A Practical Approach

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Entrepreneurial Cognition

Entrepreneurial Cognition

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The Logic of Logistics

The Logic of Logistics

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Trailblazing in Entrepreneurship

Trailblazing in Entrepreneurship

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Creative Marketing

Creative Marketing

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Capacity Options for Revenue Management

Capacity Options for Revenue Management

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Foundations of Marketing

Foundations of Marketing

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Formation and Early Growth of Business Webs Modular Product Systems in Network Markets

Formation and Early Growth of Business Webs Modular Product Systems in Network Markets

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Marketing in Travel and Tourism

Marketing in Travel and Tourism

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TOURISM MARKETING A Strategic Approach

TOURISM MARKETING A Strategic Approach

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Emerging Issues in Global Marketing

Emerging Issues in Global Marketing

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Reality Lost Markets of Attention, Misinformation and Manipulation

Reality Lost Markets of Attention, Misinformation and Manipulation

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Managing Innovation and Standards

Managing Innovation and Standards

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Disrupting Finance

Disrupting Finance

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RESTART Sustainable Business Model Innovation

RESTART Sustainable Business Model Innovation

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Market Segmentation Analysis

Market Segmentation Analysis

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Contemporary Case Studies on Fashion Production, Marketing and Operations

Contemporary Case Studies on Fashion Production, Marketing and Operations

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Toyota’s Global Marketing Strategy

Toyota’s Global Marketing Strategy

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RESTORING TOURISM DESTINATIONS IN CRISIS A strategic marketing approach

RESTORING TOURISM DESTINATIONS IN CRISIS A strategic marketing approach

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Customer Relationship Management in the Financial Industry

Customer Relationship Management in the Financial Industry

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Managing Knowledge Workers: Value Assessment, Methods, and Application Tools (Management for Professionals)

Managing Knowledge Workers: Value Assessment, Methods, and Application Tools (Management for Professionals)

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Handbook of Social Media Management

Handbook of Social Media Management

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Supply Chain Management on Demand

Supply Chain Management on Demand

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Risk Management: How to Assess, Transfer and Communicate Critical Risks

Risk Management: How to Assess, Transfer and Communicate Critical Risks

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Parts Management Models and Applications

Parts Management Models and Applications

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Oil Transport Management (Shipping and Transport Logistics)

Oil Transport Management (Shipping and Transport Logistics)

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Statistical Methods for Spoken Dialogue Management

Statistical Methods for Spoken Dialogue Management

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Logistics Systems Analysis

Logistics Systems Analysis

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An Introduction to Efficiency and Productivity Analysis

An Introduction to Efficiency and Productivity Analysis

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German Business Management

German Business Management

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IT Security Risk Management

IT Security Risk Management

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Vintage Luxury Fashion

Vintage Luxury Fashion

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Media and Convergence Management

Media and Convergence Management

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Value Creation through Engineering Excellence

Value Creation through Engineering Excellence

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Using Simulation Tools to Model Renewable Resources

Using Simulation Tools to Model Renewable Resources

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