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All Eves East

All Eves East

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Advances in Advertising Research

Advances in Advertising Research

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International Corporate Brand Management

International Corporate Brand Management

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Understanding Proactive Customer Orientation

Understanding Proactive Customer Orientation

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Guide to Supply Chain Management

Guide to Supply Chain Management

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From Grey to Silver Managing the Demographic Change Successfully

From Grey to Silver Managing the Demographic Change Successfully

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Financing Transitions Managing Capital and Liquidity in the Family Business

Financing Transitions Managing Capital and Liquidity in the Family Business

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Country-Specific Effects of Reputation A Cross-Country Comparison of Online Auction Markets

Country-Specific Effects of Reputation A Cross-Country Comparison of Online Auction Markets

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Sales Management Control Strategies in Banking

Sales Management Control Strategies in Banking

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Contingency Factors of Marketing-Mix Standardization

Contingency Factors of Marketing-Mix Standardization

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Reputation Management

Reputation Management

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Collaboration and Co-creation New Platforms for Marketing and Innovation

Collaboration and Co-creation New Platforms for Marketing and Innovation

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Operationalizing Dynamic Pricing Models

Operationalizing Dynamic Pricing Models

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Boundary-Spanning Marketing Organization

Boundary-Spanning Marketing Organization

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A Concise Guide to Market Research

A Concise Guide to Market Research

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User Generated Branding Integrating User Generated Content into Brand Management

User Generated Branding Integrating User Generated Content into Brand Management

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The Seven Principles of WOM and Buzz Marketing

The Seven Principles of WOM and Buzz Marketing

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Assessment of Environmental Impact by Grocery Shopping Bags

Assessment of Environmental Impact by Grocery Shopping Bags

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The Product Manager’s Toolkit

The Product Manager’s Toolkit

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The New Role of Regional Management

The New Role of Regional Management

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THE IDEA WRITERS COPYWRITING IN A NEW MEDIA AND MARKETING ERA

THE IDEA WRITERS COPYWRITING IN A NEW MEDIA AND MARKETING ERA

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Applications of Multi-Criteria and Game Theory Approaches

Applications of Multi-Criteria and Game Theory Approaches

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Value Stream Design

Value Stream Design

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THE ECONOMY OF BRANDS

THE ECONOMY OF BRANDS

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Technology Integration to Business

Technology Integration to Business

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Sustainable Logistics

Sustainable Logistics

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Strategie International Management

Strategie International Management

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Supply Chain Safety Management

Supply Chain Safety Management

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Robust Manufacturing Control

Robust Manufacturing Control

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Social Media Marketing

Social Media Marketing

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Social Entrepreneurship Business Models

Social Entrepreneurship Business Models

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Quality Management in Reverse Logistics

Quality Management in Reverse Logistics

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Reputation Transfer to Enter New B-to-B Markets

Reputation Transfer to Enter New B-to-B Markets

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Proceedings of 20th International Conference on Industrial Engineering and Engineering Management

Proceedings of 20th International Conference on Industrial Engineering and Engineering Management

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Oil Transport Management

Oil Transport Management

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New Business Models and Value Creation: A Service Science Perspective

New Business Models and Value Creation: A Service Science Perspective

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Logistics

Logistics

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Humanitarian and Relief Logistics

Humanitarian and Relief Logistics

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Quality Uncertainty and Perception Information Asymmetry and Management of Quality Uncertainty and Quality Perception

Quality Uncertainty and Perception Information Asymmetry and Management of Quality Uncertainty and Quality Perception

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Handbook of Global Logistics

Handbook of Global Logistics

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Exergy

Exergy

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Engineering Economics and Finance for Transportation Infrastructure

Engineering Economics and Finance for Transportation Infrastructure

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Efficiency and Logistics

Efficiency and Logistics

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Dynamics in Logistics

Dynamics in Logistics

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Contemporary Logistics in China

Contemporary Logistics in China

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PERSONAL BRANDS Manage your life with talent and turn it into a unique experience

PERSONAL BRANDS Manage your life with talent and turn it into a unique experience

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Computational Logistics

Computational Logistics

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CIRP Design 2012

CIRP Design 2012

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MARKETING THROUGH TURBULENT TIMES

MARKETING THROUGH TURBULENT TIMES

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Behavioral Issues in Operations Management

Behavioral Issues in Operations Management

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